Sport sponsoring the old way!
Sponsorship is a cash and/or in-kind fee paid to a property and in return for access to the exploitable commercial potential associated with that property. While the sponsoree(property being sponsored) may be nonprofit, unlike philanthropy, sponsorship is done with the expectation of a commercial return. While sponsorship can deliver increased awareness, brand building and propensity to purchase, it is different from advertising. Unlike advertising, sponsorship can not communicate specific product attributes. Nor can it stand alone, as sponsorship requires support elements. (Wikipedia)
Sport sponsoring the Bonus Arena way!
Nowadays the sponsors are more critical. Their first questions will be; ‘Of course I can sponsor your club. But what is my benefit beside brand recognition?’ Or ‘What do I get out of it?’
Do you, as a club, have an answer to these questions? No worries, we do! With us the sponsor can now communicate specific product attributes and promote their services directly to the sport minded customer. The sponsor can also plan short term promotions and they recieve data about how succesful their promotions is. Your club just needs to sign-up and make your fans and sponsors use this great tool. That is all. Digital sponsoring is the future for every club. Join in for free or use our white label.